Diligent, thoughtful, resourceful, and competent. Would depend on to scale social media marketing with care and thoroughness. Highly skilled and experienced in designing tools and processes for content distribution, starting from 0 or 1 million followers.
Logos Production have created the most engaging video campaign on my Instagram. Highly recommended for quality and creativity.
Sharp, creative, proactive, committed and friendly. If you get the chance to deal with Logos, take it and be glad. John is a very capable cat.
Every business is “the people business” which is why creators and organizations with strong personal brands are more trusted and adored (and make more money) than those without. People with great personal brands lead their industries and enter new ones with ease.
Those who author, direct, star in - they get to perform the biggest venues, make their dream projects, and influence the next generation of creators. A successful personal brand puts a force multiplier on every other good thing in your career or business.
Whatever your skillset and expertise is, more people will gain value from it when it comes from a person they like and trust.
Personal Brands are a vehicle to creative fulfilment, personal freedom, and a beautiful legacy. Creating the projects you’re passionate about can leave the world happier, more beautiful, and more connected. You can’t put that on a quarterly earnings sheet - but it matters. A lot.
Logos Productions helps Creative Troublemakers to make, market and manage great art, brands, and communities.
A personal brand requires a message, a great personality, an well-earned life story and the ability to entertain, teach or help people. That’s you! You’re the star of the show.
But that’s only half the battle. Personal Branding is an art-form and a business discipline unto itself. It requires technical marketing expertise, diverse creative skills, time, resources, effective systems, and lots of hard work. That’s where we come in. We’re the production crew. And whether your personal brand is starting from zero or one million subscribers, we’re here to painlessly take it to the next level for you.
We’ve helped dozens of Creative Troublemakers to make, market and manage their personal brands for over 5 years. We use a proprietary process that can help you save months or even years worth of time, tons of money, and embarassing reputational mistakes.
The debate over whether “branding” or “direct response marketing” is a better approach for personal brands is a false choice. Your brand should communicate your values, aesthetic, message and build your legacy... and it should also close sales.Lots of sales.
In this phase we create a bespoke brand that is the perfect expression of YOU. We express it with a funnel and a sales video for your most profittable service, or your public speaking. Whether you’re starting from no followers or a huge audience, you can make money with a personal brand.
Tim Ferriss, prolific author and podcaster, was once asked how personal brands should market. He said he’s a believer in Kevin Kelly’s “1000 True Fans” strategy. You don’t need to be a celebrity to share your work with an audience. If you had 1000 people paying you about $100 per year, that would be $100,000 extra dollars per year!
In this phase we take your speaking or consulting offer and turn it into media appearances. By getting booked on podcasts, videos, and interviews you can gain access to a huge audience. Your true fans are waiting to discover you on the shows they already watch. Once they do, we’ll have a monthly or annual membership community for them to join.
We all know “Content is King,” but most people are confused by trends, hate changing platforms, don’t want to live on their phone, or spend all day vlogging their life. We actually don’t think content is king - we think TIME is king.
We make you everything you need to create and distribute hundreds of posts in just a few hours per week - without spending time on each platform. We’ve studied every content format, platform, content scheduler and algorithm religiously to figure out the most viral formats and the quickest way to post them on each platform at once. And the best part?
The most viral posts can be re-purposed from the content you actually LOVE making!
Most people don’t know the right time, way or even places to advertise. Advertising is like science - you have to run many controlled, educated experiments to figure out what works. Many are priced out of making these experiments, or they make expensive mistakes. Digital Ads are about matching platforms, audiences, messaging and creative (content). Many agencies waste clients’ time and operating budget by blindly flailing about.
Instead, we build a killer organic foundation first, then impliment advertising last like pouring fuel on a fire. The previous phases give us a great start on the content and targetting of the ad - and they build up a new pool of resources to experiment with. Online advertising can be like counting cards while playing with the house’s money!
It’s a major honor and privilege to work on someone’s personal brand. It’s someone’s reputation, legacy, and personal assets. Literally their name, face, social accounts and money. That’s why we take two things very seriously:
A personal brand is a WORK OF ART, and it’s someone’s most important BUSINESS ASSET.
As a business asset it needs to make sense and make cents - everything we make is designed to drive up business results (that means money, not BS vanity metrics). As art it needs to be magestic, unique and powerful.
We do it while maintaining your integrity and character by capturing the “true you” that you want others to know. We’re playing a different game here because we know you and your audience deserve the best.
On this call we will audit your:
1. Your brand identity and its allignment with your creative project or business goals
2. Your current marketing strategy and systems
3. Your production set up, automations, apps, and tools.
The call will take 60-90 minutes. No call, no shows will not be rescheduled.
At the end of our time together you will have:
1. Feedback and prompts to allign your brand with your work and projects.
2. A roadmap to execute the best marketing strategy for your current stage of brand development
3. Tools, systems and production tips to save time, look better and improve results.
If you’re a good fit for our program we’ll determine what the next step is, going over project, price and logistics. If it’s not a fit to continue working together you can keep everything we worked on during the audit! It’s a win/win.